The Isaac’s logo unites 4 main elements of the Isaac’s brand: a rainbow, which points to overall inclusive nature of the space, a rooster standing in front of a sunset, nodding to the fresh ingredients, and the concentric circles are reminiscent of the layers of an onion – which also points to the value of fresh ingredients, but also a reminder that people have many layers too. When you’re at Isaac’s Poultry Market, you can be yourself, no matter which layer you’re comfortable sharing.